The Key to Website Marketing Success

Search engine optimization is the key to online website internet marketing and website success. Most people that have a website do not realize the important factors of search engine optimization and search engine internet marketing. Most people build a website and upload it to a website hosting account and leave it there for people to find it. If you want to be a success, website owners need SEO search engine optimization to become successful. You can't leave your site alone after it's built.
When you build a website first determine who is going to see the website. Ask yourself some simple questions:

* Where is my target market?
* What type of customer or visitors do I want?
* What keywords will people use to find my website?

These are 3 basic but important keywords for search engine marketing. One of the easiest ways to answer these questions is search engines and keyword research tools.

You can answer the first two questions just by using Google. Do some research and find all of your competitors and see where they target their markets and determine what type of people and age group look at their site. This may take time to fully understand but one you do it's fairly easy. This is great for beginners. You can do keyword research at the same time if you want.

Keyword research tools consists of find the right keywords or key phrases for your website. The key is to find the most popular keywords that people type in the search engine to find what they need. Keyword research tools are used for this. They can scan the search engine and it will give you a graph or a number of the search word for that month. You can collect a list of the key terms add them to your website content. This too takes time to master but it does get easier.

You also want to look at where to submit your website. You can submit you site directly to the search engines. You can also contact websites directly to add your listing on their site. This is another search engine optimization technique that increases search engine ranking and improves link popularity.

Other ways to gain traffic and become a successful website owner:

* Creating articles and submitting them to article directories
* Improving the number of backlinks to your website by contact website owners and asking them to add a listing to your site.
* Submitting your website to web directories in the appropriate category.
* Search engine submission also works. You can submit your website to 250 plus popular search engines.
* Submit your website to social bookmarks to website such as digg and stumble upon.
* Create a press release and use a service to send it out. You can easily get your press release to journalists, news papers, press release websites etc.
* Create web blog and keep creating articles for it and keep it up to date.

These are all important techniques to search engine internet marketing. An hour a day is all it takes to update your site and submit it to outside resources. Once you do this you will see the search engine results increase, search engine rankings increase and notice more traffic to your website.